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INTEGRATION

AvailableAnalytics

Connect Google Analytics to Skode CRM to track which marketing channels drive the most valuable leads. Attribute closed revenue back to traffic sources, campaigns, and landing pages. Make data-driven decisions about your marketing spend.

What you get

Lead source attribution from GA4 traffic data

Revenue attribution by channel, campaign, and landing page

UTM parameter capture and storage on lead records

Conversion funnel analysis from visitor to customer

Marketing ROI reporting inside the CRM

Setup guide

How to get Google Analytics working with Skode CRM.

1

Navigate to Settings > Integrations > Google Analytics in Skode CRM

2

Click "Connect Google Analytics" and sign in with your Google account

3

Select your GA4 property and data stream

4

Configure UTM parameter capture on web forms

5

Set up revenue attribution goals

6

Start tracking marketing performance in your CRM

Part of Skode CRM

Google Analytics integrates with Skode CRM for marketing-to-sales attribution.

FAQ

How do I connect Google Analytics with Skode?

Connecting Google Analytics to Skode CRM takes 6 steps: Navigate to Settings > Integrations > Google Analytics in Skode CRM; Click "Connect Google Analytics" and sign in with your Google account; Select your GA4 property and data stream; Configure UTM parameter capture on web forms; Set up revenue attribution goals; Start tracking marketing performance in your CRM. No developer setup is required — you can complete it from your Skode dashboard.

What can I do with the Google Analytics integration?

With the Google Analytics integration you can: Lead source attribution from GA4 traffic data; Revenue attribution by channel, campaign, and landing page; UTM parameter capture and storage on lead records. Everything stays in sync with Skode CRM.

Is the Google Analytics integration available now?

Yes — the Google Analytics integration is available now as part of Skode CRM, in the Analytics category.

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